Mercedes-Benz unveils Vision Iconic: looking at its past to design the electric car of the future

14 October 2025
The Mercedes-Benz Vision Iconic concept car blends 1930s-inspired design with futuristic solar technology and advanced AI to suggest a new, heritage-focused direction for the brand's future electric cars.

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  • Anonymous

Looks like they've copied the design language of Mazda's current crop of SUVs.

  • Anonymous

Ugggh! I don't understand what's this German fetish with oversized grills. BMW Audi Mercedes are all into it. Porsche is spared thankfully from this nonsense. This design does nothing to wow the senses. Just excesses in dimensions and specs. I feel Germans should take some inspiration from Chinese brands like Nio, Zeekr, Avatr to build beautiful purposeful family cars.

  • Grumpy old man

Beautiful machine but electric, where's the fun. The joy of driving is being slowly throttled by battery bores. Would Dick Darstedly drive it?

  • Anonymous

Looks a bit like what a particular favour Austrian might did were they alive today

  • SheShoeOneSauce

I like the Batman design very much BUT :
- What's the point of having that giant front when there's no big engine ?
- It would be better to have an hybrid version instead of an electric. And keep the solar to charge the tiny electric battery.
- I'm too poor to buy that anyway lol

  • Anonymous

Interesting retro styling but Mercedes can't seem to let go of the enormous front-end snout of a grill; soul destroying to the coefficient of drag aficionados out there in auto-land.

  • Jeffrey Kyle JACKSON

Great car and milestone of Solar Powered Cars. 7.400 Miles Yearly Sun Energy range is pretty decent for many individual and free peoples on Earth.

  • SomeName

Casket + batmobile=